“Ultra Violet” is the Pantone color of 2018. In terms of fashion, furnishings, and accessories, the tone is beautifully elegant and slightly dramatic. In the food sector, violet stands for “healthy”. Check out violet food!
Color and Effect
In general, violet stands for originality and has a calming effect. The color radiates something theatrical and slightly mystical. It also symbolizes spirituality, power, and intelligence.
In the food sector, the strong color is a sign of vitamin bombs and richness in antioxidants. The coloring is caused by anthocyanins. These antioxidants are used by the plant to protect against UV light. Primarily they protect the plant itself, but they also benefit humans. Purple food, i.e. foods rich in anthocyanins, contains vitamins A and C, as well as magnesium, calcium and many minerals. Purple foods protect particularly well against cell damage and prevent cardiovascular diseases by lowering cholesterol levels and blood pressure. They also naturally help with anti-aging since they can help to slow down the aging process.
Food in Color
Not to mention, purple food looks great too! We know purple cauliflower, purple potatoes, eggplant, radicchio, blueberries, blackberries, and plums are all ultraviolet and healthy. Red cabbage and red onions also have the same shade and should actually be called “violet”. Did you know that blueberries have the most anthocyanin content?
Colorful Food Images
In photographs, violet food looks exciting and original. Purple comes into its own when it’s presented in combination with its fellow tertiary colors such as orange (sweet potatoes, burger rolls) and green (herbs, vegetables, avocado or fresh pesto), and especially with a contrasting brilliant white (feta or yogurt).